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Leadership

Management Team

Michael H. Pelkey

Founder & CEO

Mike is a serial inventor and serial entrepreneur who has a broad background in designing, using, and manufacturing electronic systems and equipment. In his younger years, Mike pioneered the sport of BASE Jumping.

Prior to founding LogiSwitch, Mike was an Automation Engineer at Jaxx Manufacturing where he designed and built assembly and metalworking machines to increase production rates, such as automatic screwdrivers, optical cut to length machines, and a variety of machines, jigs and fixtures to automate printed circuit assembly operations.

Mike’s 40+ year career goes back to the early days of the microprocessor where he was the lead engineer for the first microprocessor-based product in the numerical control industry a Z-axis controller called the Micro-Z. Mike also developed the world’s first networked cash register in the mid-1970s, and he founded Macrotech International Corporation, which was a major manufacturer of S-100 board-level computer products in the late-1970s and early-1980s.

Clive "Max" Maxfield

Chief Technical Officer

Clive “Max” Maxfield received his B.Sc. in Control Engineering from Sheffield Hallam University in England in 1980. He began his career as a designer of central processing units (CPUs) for mainframe computers. Over the years, Max has designed all sorts of interesting “stuff” from silicon chips to circuit boards and brainwave amplifiers to Steampunk Prognostication Engines (don’t ask). He has also been at the forefront of electronic design automation (EDA) for more than 30 years.

Well-known throughout the embedded systems and EDA industries, Max has presented guest lectures at universities and papers at technical conferences around the world. Max is also the author/co-author of a number of books, including Designus Maximus Unleashed (Banned in Alabama), Bebop to the Boolean Boogie (An Unconventional Guide to Electronics), The Design Warrior’s Guide to FPGAs, and How Computers Do Math.

Stephen R. Pollock

VP, Sales and Marketing

Steve started his career as a custom chip designer at Texas Instruments where he designed some of the early calculator chips. Steve has deep engineering, sales, and marketing experience.

Steve has designed numerous digital ICs that went into volume production. He successfully managed IC design teams and was the first IC design manager at Cal-Tex Semiconductor which was acquired by Fairchild.
After a successful chip design career, he moved into high technology marketing and sales. He has hands-on sales and marketing experience; having progressed from marketing manager to VP of marketing and applications engineer to VP of sales. He also has sales, marketing, and program management experience in the IC assembly and test industries. He is experienced in managing marketing teams, sales teams, and sales representatives.

Except for a couple of ventures into the consumer electronics industry, Steve has worked in the semiconductor and electronic design automation (EDA) industries. He worked for a number of EDA companies, including Cadence Design Systems, where he was the Group Director of Marketing for Simulation Products. He is highly respected in the EDA industry and was Chairman of the ESD Alliance Emerging Companies Committee for many years.

Since 1984, he has specialized in launching start-up companies where he can put his broad hands-on experience to use developing and implementing marketing and sales strategies.

Steve joined LogiSwitch in 2020.

Technical Advisory Board

Tom Anderson

Tom Anderson is a technical marketing consultant working with multiple EDA, IP, and semiconductor vendors. His previous roles have included vice president of marketing at Breker Verification Systems, vice president of applications engineering at 0-In Design Automation, vice president of engineering at IP pioneer Virtual Chips, group director of product management at Cadence Design Systems, and director of technical marketing at Synopsys.

Tom has published more than 450 papers, articles, and technical blog posts, presented more than 150 conference talks, and contributed to 12 books. He has participated in the development of multiple standards within Accellera, IEEE, VSIA, and other organizations. Tom received an MS in Electrical Engineering and Computer Science from MIT and a BS in Computer Systems Engineering from the University of Massachusetts at Amherst.